Mukbang, meokbang, social eating.


The show shows a host eating food who is hosting Internet broadcasting without much other content. Sometimes, I make comments while eating.

MC Jack is a pioneer in popularizing eating shows through social media. In addition to the six o'clock program, which is a long-running program of more than 20 years, much of the broadcasting is about introducing rural areas and reporters visiting local farms to eat foods cooked in local specialties, which can also be said to be an eating show in terms of time and action stimulation. Read the topical documents for this effect.

The reason why eating shows are so popular is because of the niche market effect in the Internet broadcasting industry, which is similar to the mood video. The reason for the popularity of eating shows is that, at a time when the crackdown on copyrighted videos was strengthened, there was a niche market that would be exciting in this time.

Some experts say that the increase in the number of single-person families has led to an increase in the number of people who eat alone. Most restaurants receive customers based on a family of at least two, usually four, so going to eat alone at home is so big that they tend to eat alone at home, and that lonely people have a desire to chat with others and get popular. Not only do people who do eating shows occasionally, but also those who watch eating shows are lonely. In fact, one-person households have been on the rise since the early 2010s. Trend column

In 2016, he began to deal with Korea’s eating shows in the U.S. as well as whether it became an issue globally. Huffington Post article, Bloomberg video and CNN article. The media has defined eating shows as 'Food Porn,' citing the fact that young women are coming out or that they provoke behavior.

CNN's analysis explained that the world's top-notch Internet and smartphone infrastructure is leading to the popularity of South Korea's "eating room" along with an increase in single-person households and an excessive diet boom. Steven Yeondo appeared on Conan O'Brien's show and introduced the eating show.

Its overseas name is also used as Mukbang. When you search for Mukbang in English Wikipedia and on YouTube, quite a few foreigners are trying to eat. The YouTube account of famous foreign hip-hop magazine XXL also features a McDonald’s video of rapper Tripi Red under the title Mukbang.

Comments